BBB Cycling, the Dutch bicycle parts, components and accessories brand has today announced its ‘Race the World’ campaign as a new mode of support for the East African Team Amani, who BBB has sponsored since the beginning of 2022.
This campaign will see a portion of the proceeds from the sales of BBB Cycling’s Seal Series bikepacking bags donated to actively support the mission of the purpose driven African team; helping to support initiatives like the Amani House, where the team are looking to construct a new world class cycling facility at over 2000m elevation in Kenya’s rift valley, the fabled training ground of some of the world’s best endurance athletes.
Founded in the Netherlands, Team Amani is a professional gravel racing team with the goal of promoting inclusive competitive cycling while creating opportunities for riders based in Africa. Through the development of young East African cyclists they look to integrate European and African cycling cultures, challenging and transforming cultural conceptions about cycling around the world.
BBB Cycling have supported Team Amani since its inception, and encourage riders to incorporate the Seal Series bags into their training and racing to make a tangible difference to the team’s mission, wherever they are in the world.
Both the SealPack saddle bag and SealTank top tube bag are built to withstand the rigours of professional gravel racing and are 100% waterproof, with welded and sealed seams to keep water and dirt out. A bright blue interior makes for easy location of tools or nutrition when the pressure is on. Seal Series bags are race-tested and reliable when things get rough.
Find out more information about Race The World and the partnership between Team Amani and BBB Cycling here.